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More than 139,000 comic book and graphic novel circulation figures online!
Welcome to Comichron, a resource for comic book circulation data and other information gathered by
John Jackson Miller and other pop culture archaeologists interested in comics history.

 

Monday, March 17, 2014

February 2014 comics sales estimates now online

by John Jackson Miller

http://bit.ly/CCBatman28The final comics sales estimates for February are out from Diamond Comic Distributors, and as reported here on Friday, winter plus a lighter slate of releases appears to have kept orders low during the month. Comics shops in North America ordered close to $37 million in new comic books, graphic novels, and magazines in February, down 6.71% from a year ago. The figure is still up 3% from February 2012. Click to see the sales estimates for comics ordered in February 2014. 

One major difference between this month's numbers and last month's appears is the absence of a big-ticket title in the upper ranks like last month's Detective #27. On the other hand, Marvel's $75 Infinity hardcover made the top 10 for graphic novels, helping that category to narrowly beat its 2013 total.

The Top 300 comic books had orders of 5.92 million copies, the lowest figure since January 2012. However, the figure is 5% higher than five years ago in February, and 10% higher than 10 years ago.

It's noteworthy that almost the exact same number of comic books sold within the Top 300 in February 2014 as sold fifteen years earlier, in February 1999. On one hand, 1999 was year near the pit of the comics collapse of the last 1990s and nothing to shoot for — but on the other hand, it took a  larger number of comics shops to sell those units back then, so today's comics shops are selling relatively more units. Further, while the sales at the top of the charts were more or less comparable then and now — 130,000 versus 114,000 now — the sales at the bottom of the charts are much better. The 300th place comic book in February 1999 sold 1,157 copies to retailers; this February, the title at that level sold 4,263 copies.

The aggregate changes:

TOP 300 COMICS UNIT SALES
February 2014: 5.92 million copies
Versus 1 year ago this month: -16%
Versus 5 years ago this month: +5%
Versus 10 years ago this month: +10%
Versus 15 years ago this month: unchanged
YEAR TO DATE: 12.08 million copies, -12% vs. 2013, +7% vs. 2009, +15% vs. 2004, unchanged vs. 1999
ALL COMICS UNIT SALES
February 2014 versus one year ago this month: -14.77%
YEAR TO DATE: -11.18%
---

TOP 300 COMICS DOLLAR SALES
February 2014: $21.71 million
Versus 1 year ago this month: -14%
Versus 5 years ago this month: +13%
Versus 10 years ago this month: +42%
Versus 15 years ago this month: +43%
YEAR TO DATE: $45.02 million, -9% vs. 2013, +17% vs. 2009, +51% vs. 2004, +46% vs. 1999
ALL COMICS DOLLAR SALES
February 2014 versus one year ago this month: -10.39%
YEAR TO DATE: -5.53%
---

TOP 300 TRADE PAPERBACK DOLLAR SALES
February 2014: $6.18 million
Versus 1 year ago this month: -5%
Versus 5 years ago this month: +29%
Versus 10 years ago this month, just the Top 100 vs. the Top 100: +43%
Versus 15 years ago this month, just the Top 25 vs. the Top 25: +25%
YEAR TO DATE: $11.98 million, -13% vs. 2013
ALL TRADE PAPERBACK  SALES
February 2014 versus one year ago this month: +2.83%
YEAR TO DATE: -6.69%
---

TOP 300 COMICS + TOP 300 TRADE PAPERBACK DOLLAR SALES
February 2014: $27.86 million
Versus 1 year ago this month: -12%
Versus 5 years ago this month: +4%
Versus 10 years ago this month, counting just the Top 100 TPBs: +30%
Versus 15 years ago this month, counting just the Top 25 TPBs: +53%
YEAR TO DATE: $57 million, -10% vs. 2013
ALL COMICS AND TRADE PAPERBACK  SALES
February 2014 versus one year ago this month: -6.71%
YEAR TO DATE: -5.89%
---

OVERALL DIAMOND SALES (including all comics, trades, and magazines)
February 2014: approximately $36.92 million (subject to revision)
Versus 1 year ago this month: -7%
Versus 5 years ago this month: +29%
Versus 10 years ago this month: +63%
YEAR TO DATE: $75.86 million, -6% vs. 2013

RELEASES
New comic books released: 443
New graphic novels released: 224
New magazines released: 25
All new releases: 692

The average comic book in the Top 300 cost $3.65; the average comic book retailers ordered cost $3.67. The median and most common price for comics offered was $3.99. Click to see comics prices across time.

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Friday, March 14, 2014

Winter chills February 2014 comics sales

by John Jackson Miller

http://bit.ly/CCBatman28
February appears to be returning to form. The release of Diamond Comic Distributors' data for the month was delayed by snow days and other scheduling issues, and the unusually harsh winter appears to have cast a chill on comics sales. Comics shops in North America ordered close to $37 million in new comic books, graphic novels, and magazines in February, down 6.71% from a year ago. The figure is still up 3% from February 2012.

February has historically been either the lowest or second-lowest volume sales month for the Direct Market: publishers in the past have tend to offer fewer titles than at other times of the year, and customers (and sometimes the comics!) have more difficulty reaching stores. This month saw 692 new releases, the first time in months that figure has been below 700. There were 30 fewer graphic novels released in February versus in January; more comics were released, but fewer magazines.


http://bit.ly/CCInfinityHC
Comics sales were off nearly 15% in units and more than 10% in dollars: Batman #28 was the leader of the list.

Graphic novel dollars were up 2.83% over a year ago. Unit sales were led by the Locke & Key Vol. 6: Alpha and Omega hardcover. Based on its position in the unit sales rankings, odds are the $75 Infinity hardcover may come in at or near the top of the list in dollar sales. Graphic novel units were up by a much greater amount, which suggests that this month again had a high volume of graphic novels sold at greater-than-usual discounts.

The aggregate changes:
 
DOLLARS UNITS
FEBRUARY 2014 VS. JANUARY 2014
Comics -5.48% -4.47%
Graphic Novels -4.48% 5.98%
Total Comics/Graphic Novels -5.17% -3.65%
FEBRUARY 2014 VS. FEBRUARY 2013
Comics -10.39% -14.77%
Graphic Novels 2.83% 14.99%
Total Comics/Graphic Novels -6.71% -12.83%
YEAR-TO-DATE 2014 VS. YEAR-TO-DATE 2013
Comics -5.53% -11.18%
Graphic Novels -6.69% 3.16%
Total Comics/Graphic Novels -5.89% -10.15%

The top-selling comic books:

1 Batman #28 $3.99 DC
2 Forever Evil #5 $3.99 DC
3 Wolverine #1 $3.99 Marvel
4 Superior Spider-Man #27.Now $3.99 Marvel
5 Justice League #28 $3.99 DC
6 Superior Spider-Man #28 $3.99 Marvel
7 Fantastic Four #1 $3.99 Marvel
8 The Walking Dead #121 $2.99 Image
9 The Walking Dead #122 $2.99 Image
10 All New X-Men #23 $3.99 Marvel

The top-selling graphic novels:

1 Locke & Key Volume 6: Alpha & Omega HC $29.99 IDW
2 Fatale Volume 4: Pray For Rain $14.99 Image
3 Adventure Time Volume 4 $14.99 Boom
4 Invincible Volume 19: The War At Home $16.99 Image
5 Saga Volume 1 $9.99 Image
6 Star-Lord: Annihilation Conquest $7.99 Marvel
7 Infinity HC $75.00 Marvel
8 My Little Pony Tales Volume 2 $17.99 IDW
9 Revival Volume 3: A Faraway Place $14.99 Image
10 The Flash Volume 2: Rogues Revolution $16.99 DC

The market shares:

Publisher Dollar Share Unit Share
Marvel 34.10% 37.36%
DC 28.73% 31.12%
Image 7.85% 8.88%
Dark Horse 6.61% 5.59%
IDW 6.01% 5.00%
Dynamic Forces 3.51% 3.40%
Boom 2.05% 1.94%
Eaglemoss 1.28% 0.27%
Zenescope 1.05% 0.99%
Valiant 1.02% 1.08%
Other 7.78% 4.38%
 
 And the number of new releases:


Comics shipped Graphic novels shipped Magazines Shipped Total shipped
DC 85 26 0 111
Marvel 69 32 0 101
Image 48 11 0 59
Dark Horse 39 19 0 58
Dynamic Forces 50 8 0 58
IDW 40 17 0 57
Boom 24 6 0 30
Zenescope 14 2 0 16
Valiant 9 2 0 11
Eaglemoss 0 0 4 4
Other 65 101 21 187
Total 443 224 25 692
Look for the full data to come. And check the Comic Shop Locator Service to find a comic shop near you! 

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