October 2007 Comics Sales Report

by John Jackson Miller

Comics sales soared in the October 2007 report. A major factor in comparisons this month was the five week month; the same month in 2006 was a four-week month.

DC led market share categories for the first time in many months, in part due to landing 107 items in the Top 300 versus Marvel’s 80. Image’s dollar share of the Top 300 comics actually came in sixth; it landed in fifth place in the overall category.

TOP 300 UNIT SALES
7.14 million copies, up 17% from same month last year
2007 YTD: 71.3 million copies, up 7% from 2006 YTD

TOP 300 DOLLAR SALES
$22.92 million, up 20% from last same month last year
2007 YTD: $225.64 million, up 10% from 2006 YTD

TOP 100 TRADE PAPERBACKS
$5.51 million, up 6% from last same month last year
2007 YTD: $46.94 million, up 17% from 2006 YTD

COMBINED TOP 300 COMICS & TOP 100 TRADES
$28.42 million, up 17% from same month last year
2007 YTD: $272.57 million, up 11% from 2006 YTD

OVERALL DIAMOND SALES (including all comics, TPBs, and magazines)
$38.96 million, up 27% from same month last year ($43.72 million with UK)
2007 YTD: $357.75 million, up 11% from 2006 YTD